Industries

VanillaDirect helps drive profitability and efficiency across the many different industries and sectors of today’s economy.

When you partner with VanillaDirect, we leverage our full suite of resources to provide you with the very best payment solutions to meet your specific needs.

  • Fintech & Banking

    We understand and adapt to the continuously changing payments landscape. VanillaDirect partners with the leading Fintech companies, Banks, Issuers, Processors, Program Managers and more to offer the best-in-class cash deposit technology and cash deposit retail network in today’s marketplace.

  • Bill Payments

    We provide your customers with the ease and convenience of paying their bills in cash at retail locations where they already shop today! VanillaDirect barcodes are provided to customers – digitally or on a printed statement – and this single barcode works at any participating store within our expansive, national network of VanillaDirect Pay retailers.

  • iGaming & Sportsbook

    InComm Payments has become a leading payments solution provider to online daily fantasy sports, sportsbook, and online casino operators. The VanillaDirect barcode technology provides gaming customers with a cash-to-account funding solution at retail. Additionally, we offer white label closed-loop gift cards and branded gift cards. Our product suite complements any of the cash-in and cash-out needs of today’s gaming operators.

  • Healthcare & Insurance

    We provide your customers with the ease and convenience of paying their healthcare premiums in cash at retail locations where they already shop today! VanillaDirect barcodes are provided to customers – digitally or on a printed statement – and this single barcode works at any participating store within our expansive, national network of VanillaDirect Pay retailers.

  • e-Commerce

    Today’s online shoppers are accustomed to making fast and efficient transactions. With InComm Payments’ VanillaDirect solution, cash-preferred shoppers can now participate in E-Commerce with the same simplicity and ease as digital transactors. Our VanillaDirect solution allows customers to take our barcode, provided by their E-Commerce platform, along with cash in hand to any of our retail locations and complete their transaction immediately at the register.

  • Tolling & Transit

    Today, more than one third of U.S. public transportation ridership is cash-preferred. The VanillaDirect cash-in barcode solution helps transit agencies solve for this problem while bringing social equity to payments and communities. Transportation methods have expanded beyond trains, buses and subways now to ride share, bike share and even scooters, making it even more important for transit agencies to offer inclusive, cash-friendly payment solutions to their customers. VanillaDirect allows the cash-preferred commuter to get where they need to go, safely and conveniently, with cash.

  • Rent

    Renter payment preferences have shifted, and as a result property managers have had to adjust their methods of accepted forms of payment. The InComm Payments’ VanillaDirect barcode solution offers cash-preferred renters a convenient, safe and secure way to pay their monthly rent at locations where they already shop. Property managers no longer have to collect cash directly from their tenants. VanillaDirect offers property managers an easier way to collect and reconcile cash payments and cash-preferred tenants are given an easier, safer way to pay their rent with cash.

  • Lottery

    As lotteries turn to digital and online lottery play, InComm Payments and VanillaDirect provide lottery customers with a convenient, simple and secure barcode solution, enabling players to fund their iLottery accounts and purchase digital games with cash at retail. Our lottery product gives cash-preferred players the option to fund, purchase and play their favorite games digitally, and helps to ensure our retailers remain engaged and supportive of the lottery shift from physical to digital product offerings. Our lottery cash-out solution can also help drive cash-preferred digital lottery prize winners to cash-out their winnings at retail, resulting in additional foot traffic and in-store spend.

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